iPhone Evolution - Mobile Klinik

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iPhone Timeline From 2007 to 2023: An Evolution

The smartphone industry changed forever when Steve Jobs announced the launch of the first iPhone at the 2007 Macworld Conference in San Francisco. It brought groundbreaking advancements with full multi-touch technology and full browsing capabilities. Nowadays, it’s hard to imagine a world without the internet in our pockets, among many other game-changing features. This first iPhone paved the way for modern-day technology and communication and began what we know today as the Apple empire.

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The Evolution of the iPhone and iOS: 15 Years in the Making

Little did we know just how much the first iPhone would change the world. Here’s a look at the journey of the iPhone and iOS, 15 years and counting.

iPhone Lineup throughout the years

2007

iPhone

LAUNCHED:

June 29, 2007

UNITS SOLD:

6.1 million

Worldwide

RETAIL PRICE:

from $499

(USD)

AAPL CLOSING STOCK:

$4.36

(Value on day of release. USD)

iPhone

Specifications

DISPLAY

2 MP rear camera (no video)

CAMERA

2 MP rear camera (no video)

PROCESSOR

128 MB eDRAM

SENSORS

128 MB eDRAM

iOS 1.0-1.1
Updates

  • Safari
  • Multi-touch keyboard
  • Google Maps
  • iTunes sync

2008

iPhone 3G

LAUNCHED:

July 11, 2008

UNITS SOLD:

15 million

Worldwide

RETAIL PRICE:

from $599

(USD)

AAPL CLOSING STOCK:

$6.16

(Value on day of release. USD)

iPhone 3G

Specifications

DISPLAY

 2 MP rear fixed-focused camera

CAMERA

 2 MP rear fixed-focused camera

PROCESSOR

Samsung 32-bit RISC ARM11 620 MHz

SENSORS

Samsung 32-bit RISC ARM11 620 MHz

iOS 2.0 - 2.2
Updates

  • App Store
  • Additional language support
  • Camera supports geotagging
  • Contacts icon on 
home screen

2009

iPhone 3GS

LAUNCHED:

June 19, 2009

UNITS SOLD:

30.1 million

Worldwide

RETAIL PRICE:

from $599

(USD)

AAPL CLOSING STOCK:

$4.98

(Value on day of release. USD)

iPhone 3Gs

Specifications

DISPLAY

3 MP still camera, video recording

CAMERA

3 MP still camera, video recording

PROCESSOR

ARM Cortex-A8

SENSORS

ARM Cortex-A8

iOS 3.0-3.2 Updates

  • Copy and paste
  • Phone-wide 
search function
  • MMS support
  • Voice memos and 
voice control

2010

iPhone 4

LAUNCHED:

June 21, 2010

UNITS SOLD:

94.8 million

Worldwide

RETAIL PRICE:

from $599

(USD)

AAPL CLOSING STOCK:

$9.32

(Value on day of release. USD)

iPhone 4

Specifications

DISPLAY

5 MP with LED flash

CAMERA

5 MP with LED flash

PROCESSOR

A4 Processor

SENSORS

A4 Processor

iOS 4.0-4.3
Updates

  • Folders for app organization
  • Events, places, and faces in the Photos App
  • iTunes Home Sharing
  • FaceTime

2011

iPhone 4s

LAUNCHED:

Oct 14, 2011

UNITS SOLD:

98.1 million

Worldwide

RETAIL PRICE:

from $649

(USD)

AAPL CLOSING STOCK:

$15.07

(Value on day of release. USD)

iPhone 4s

Specifications

DISPLAY

8 MP with autofocus, video stabilization, and LED flash

CAMERA

8 MP with autofocus, video stabilization, and LED flash

PROCESSOR

A5 dual-core chip

SENSORS

A5 dual-core chip

iOS 5.0 - 5.1 Updates

  • iMessage
  • Siri
  • Photo Stream
  • Notification Center

2012

iPhone 5

LAUNCHED:

Sept 21, 2012

UNITS SOLD:

143.4 million

Worldwide

RETAIL PRICE:

from $649

(USD)

AAPL CLOSING STOCK:

$25.00

(Value on day of release. USD)

Specifications

DISPLAY

8 MP iSight, 1080p

CAMERA

8 MP iSight, 1080p

PROCESSOR

Apple A6

SENSORS

Apple A6

iOS 6.0 - 6.1
Updates

  • LTE support
  • Panoramic photos
  • Do not disturb
  • Passbook

2013

iPhone 5c, 5s

LAUNCHED:

Sept 20, 2013

UNITS SOLD:

163.7 million

Worldwide

RETAIL PRICE:

from $540

(USD)

AAPL CLOSING STOCK:

$16.69

(Value on day of release. USD)

iPhone 5s

Specifications (iPhone 5s)

DISPLAY

8 MP iSight, f/2.2 aperture, 
True Tone flash

CAMERA

8 MP iSight, f/2.2 aperture, 
True Tone flash

PROCESSOR

A7 chip

SENSORS

A7 chip

iOS 7.0-7.1 Updates

  • Airdrop
  • Fingerprint Touch ID
  • Control Center
  • FaceTime Audio

2014

iPhone 6, 6 Plus

LAUNCHED:

Sept 19, 2014

UNITS SOLD:

222.4 million

Worldwide

RETAIL PRICE:

from $649

(USD)

AAPL CLOSING STOCK:

$25.03

(Value on day of release. USD)

iPhone 6

Specifications (iPhone 6)

DISPLAY

8 MP iSight, f/2.2 aperture, 1080p

CAMERA

8 MP iSight, f/2.2 aperture, 1080p

PROCESSOR

A8 chip

SENSORS

A8 chip

iOS 8.0-8.4 Updates

  • Apple Pay
  • Family Sharing
  • Health App
  • iCloud Drive

2015

iPhone 6s, 6s Plus

LAUNCHED:

Sept 25, 2015

UNITS SOLD:

174.1 million

Worldwide

RETAIL PRICE:

from $649

(USD)

AAPL CLOSING STOCK:

$24.47

(Value on day of release. USD)

iPhone 6s

Specifications (iPhone 6s)

DISPLAY

12 MP, 1080p

CAMERA

12 MP, 1080p

PROCESSOR

A9 chip with 64-bit architecture

SENSORS

A9 chip with 64-bit architecture

iOS 9.0 - 9.3 Updates

  • Nightshift
  • Low Power Mode
  • CarPlay
  • News App

2016

iPhone 7, 7 Plus, SE

LAUNCHED:

 March 31, 2016

March 31, 2016 (SE), September 16, 2016 (7 and 7 Plus)

UNITS SOLD:

159.9 million

Worldwide

RETAIL PRICE:

from $399

(USD)

AAPL CLOSING STOCK:

$27.25

(Value on day of release. USD)

iPhone 7

Specifications (iPhone 7)

DISPLAY

12 MP, f/1.8 aperture, 1080p

CAMERA

12 MP, f/1.8 aperture, 1080p

PROCESSOR

A10 Fusion

SENSORS

A10 Fusion

iOS 12 Updates

  • iMessage effects
  • New Apple Maps look
  • Photo Memories
  • Raise to Wake

2017

iPhone 8, 8 Plus, X

LAUNCHED:

Sept 22, 2017

September 22, 2017 (8 and 8 Plus), November 3, 2017 (X)

UNITS SOLD:

124.7 million

Worldwide

RETAIL PRICE:

from $699

(USD)

AAPL CLOSING STOCK:

$37.97

(Value on day of release. USD)

iPhone X

Specifications (iPhone X)

DISPLAY

Dual 12 MP wide-angle and telephoto

CAMERA

Dual 12 MP wide-angle and telephoto

PROCESSOR

Apple A11 Bionic

SENSORS

Apple A11 Bionic

iOS 11.0 - 11.4 Updates

  • Siri translation
  • New Dock
  • Camera QR code scanning
  • Live Photo effects: Loop, bounce, and long exposure

2018

iPhone XS, XS Max, XR

LAUNCHED:

Sept 21, 2018

UNITS SOLD:

151.1 million

Worldwide

RETAIL PRICE:

from $999

(USD)

AAPL CLOSING STOCK:

$54.41

(Value on day of release. USD)

iPhone XS

Specifications (iPhone XS)

DISPLAY

Dual 12 MP wide-angle and telephoto

CAMERA

Dual 12 MP wide-angle and telephoto

PROCESSOR

Apple A12 Bionic

SENSORS

Apple A12 Bionic

iOS 12 Updates

  • Photos “For You” tab
  • Memoji
  • Group FaceTime
  • Screen Time

2019

iPhone 11, 11 Pro, 11 Pro Max

LAUNCHED:

Sept 20, 2019

UNITS SOLD:

102.2 million

Worldwide

RETAIL PRICE:

from $699

(USD)

AAPL CLOSING STOCK:

$54.43

(Value on day of release. USD)

iPhone 11 Pro Max

Specifications (iPhone 11 Pro)

DISPLAY

Triple 12MP Ultra Wide, Wide, and Telephoto

CAMERA

Triple 12MP Ultra Wide, Wide, and Telephoto

PROCESSOR

Apple A13 Bionic

SENSORS

Apple A13 Bionic

iOS 13 – 13.3 Updates

  • Dark Mode
  • Siri Update
  • Revamped Apple Maps
  • New Memoji customizations

2020

iPhone 12, 12 Pro, 12 Pro Max, 12 Mini, SE (2nd Gen)

LAUNCHED:

Oct 23, 2020

(12 and 12 Pro)

UNITS SOLD:

100 million +

Worldwide

RETAIL PRICE:

from $399

(USD)

AAPL CLOSING STOCK:

$115.04

(Value on day of release. USD)

iPhone 12 Pro

Specifications (iPhone 12)

DISPLAY

Dual 12 MP Main and Ultra Wide lenses

CAMERA

Dual 12 MP Main and Ultra Wide lenses

PROCESSOR

Apple A14 Bionic

SENSORS

Apple A14 Bionic

iOS 14.0 - 14.8 Updates

  • Redesigned widgets
  • Compact calls that appear as a banner
  • Pinned conversations
  • Translate app

2021

iPhone 13, 13 Mini, 13 Pro, 13 Pro Max

LAUNCHED:

Sept 24, 2021

UNITS SOLD:

40 million

Worldwide

RETAIL PRICE:

from $799

(USD)

AAPL CLOSING STOCK:

$146.92

(Value on day of release. USD)

iPhone 13 Pro

Specifications (iPhone 13)

DISPLAY

Dual 12 MP Main and Ultra Wide cameras

CAMERA

Dual 12 MP Main and Ultra Wide cameras

PROCESSOR

Apple A15 Bionic

SENSORS

Apple A15 Bionic

iOS 15 Updates

  • Focus Mode
  • ID cards in Wallet
  • Facetime SharePlay
  • Live Text

2022

iPhone 14, 14 Plus, 14 Pro, 14 Pro Max, SE (3rd Gen)

LAUNCHED:

Sept 16, 2022

UNITS SOLD:

90 million

Worldwide

RETAIL PRICE:

from $799

(USD)

AAPL CLOSING STOCK:

$150.70

(Value on day of release. USD)

iPhone 14

Specifications (iPhone 14)

DISPLAY

Dual 12 MP Main and Ultra Wide, 2x optical zoom out

CAMERA

Dual 12 MP Main and Ultra Wide, 2x optical zoom out

PROCESSOR

Apple A15 Bionic

SENSORS

Apple A15 Bionic

iOS 16 Updates

  • Lock Screen switching
  • Live activities
  • Astronomy
  • Safety Check

2023

iPhone 15, 15 Plus, 15 Pro, 15 Pro Max

LAUNCHED:

Sept 22, 2023

UNITS SOLD:

N/A

Worldwide

RETAIL PRICE:

from $799

(USD)

AAPL CLOSING STOCK:

$174.79

(Value on day of release. USD)

iPhone 15

Specifications (iPhone 15)

DISPLAY

Advanced dual-camera system, 48 MP

CAMERA

Advanced dual-camera system, 48 MP

PROCESSOR

A16 Bionic chip

SENSORS

A16 Bionic chip

iOS 17 Updates

  • Contact Poster
  • NameDrop
  • Audio message transcription
  • Check In

2007: iPhone

Released June 29, 2007

The first-generation iPhone completely revolutionized the smartphone industry and changed the way people interact with technology and the world around them. It was received with immense anticipation and excitement across the globe, with thousands of people lining up to be the first to get their hands on this new creation.

Retail Price

The retail price for the iPhone started from $499 (USD).

Trade-in value

While the iPhone is typically not assessed for trade-in value anymore, it’s now known to have collector value — in 2022, an original iPhone was auctioned off for $39,000 (USD).

Units Sold

There were 6.1 million iPhones sold worldwide from its release date to the next model in 2008.

iPhone

At the time of release, the iPhone was praised for its sleek design and groundbreaking features, like the multi-touch display and Safari. It came with a 3.5-inch display with a 230 x 480 pixels resolution and had internal storage options of 4, 8, or 16 GB. The first iPhone was available in one colour option, black, and paved the way for having the internet in our pockets as we know it today.

Featured Highlights:

2 MP Camera: While comparatively low quality to the phone cameras we know and love, the idea of a camera and a phone on one device was revolutionary.

1400 Li-Ion mAH Battery: Allowed for up to eight hours of talk time and 250 hours of standby

Built-in Smartphone Apps: Apps like the calculator, notes app, and Safari really put productivity in the pocket.

2008: iPhone 3G

Released July 11, 2008

The iPhone 3G impressed Apple users worldwide with its enhanced features. It was the first iPhone to support 3G data networks, enabling faster internet connectivity and a better user experience than the original iPhone. Its design and user-friendly interface made it an instant hit for consumers, setting new standards for future smartphones.

Retail Price

The retail price for the iPhone 3G started 
from $599 (USD).

Trade-in value

Due to their outdated nature, most iPhone 3G devices will not be valued for a trade-in.

Units Sold

There were 15 million iPhone 3G models sold worldwide until the release of the next line.

iPhone 3G

One of the standout features of the iPhone 3G was the App Store, which allowed users to download and install third-party apps directly onto their devices. This opened up a world of possibilities for developers and users alike and paved the way for mobile app development's explosive growth.

Featured Highlights:

3G Data Network Support: Faster download speeds and reduced wait times, enabling a more seamless mobile experience.

Built-in GPS Navigation: Allowing users to navigate around town with turn-by-turn directions.

Two Colour Options: White and black.

2009: iPhone 3GS

Released July 19, 2009

Apple significantly improved its smartphones with the iPhone 3GS. Like its predecessor, it supported 3G data networks but added new features that set it apart from earlier models, like better camera quality, battery life, and graphics. 

Retail Price

The retail price for the iPhone 3GS started 
from $599 (USD).

Trade-in value

Since this is an older model, most iPhone 3GS devices will not be valued for a trade-in and are ready to be recycled.

Units Sold

There were 30.1 million iPhone 3GS models sold worldwide until the release of the following line.

iPhone 3Gs

The iPhone 3GS featured a higher-quality 3 MP camera and supported better video recording. This opened up a world of possibilities for mobile photography and videography like never before. This model introduced a number of improvements, like a faster processor, more storage options, and longer battery life. Additionally, its introduction of voice control allowed users to make phone calls, play music, and launch apps using spoken commands.

Featured Highlights:

Voice recognition: Helped lay the foundation for virtual assistants and made the iPhone more accessible through spoken commands.

Search: Allowed users to search for apps or other phone functions.

Copy, Cut, and Paste: Made for a better keyboard experience.

2010: iPhone 4

Released June 21, 2010

The iPhone 4 introduced a new sleek glass-and-metal design that gave a more premium look than previous models. It offered several improvements from the 3GS, including a higher-resolution Retina display and a front-facing camera for video calling. Enhancements like these made this model a powerful tool for communication and multimedia purposes.

Retail Price

The retail price for the iPhone 4 started from $599 (USD).

Trade-in value

Since this is an older model, most iPhone 4 devices will not be valued for a trade-in and are ready to be recycled.

Units Sold

There were 94.8 million iPhone 4 models sold worldwide until the release of the next line.

iPhone 4

At the time of release, the iPhone 4 was the thinnest smartphone in the world and offered 40% more talk time than its predecessors. With the new FaceTime feature, users could make video calls over Wi-Fi, setting a new standard for staying connected with others. This model was a huge step forward, offering new feats for design, performance, and overall functionality.

Featured Highlights:

Retina display: For the higher resolution of graphics and text.

FaceTime: Allowed users to connect with other iPhones over Wi-Fi.

Glass and Stainless Steel: This sleek new design offered a more sophisticated look.

2011: iPhone 4s

Released October 14, 2011

The iPhone 4s introduced users to the world of virtual assistants with its revolutionary development of Siri. This function allowed you to perform a wide range of tasks using voice commands. This was a step forward for voice recognition technology, which made the model an invaluable tool for busy professionals, multitaskers, and others who needed to stay organized and productive on the go.

Retail Price

The retail price for the iPhone 4s started 
from $649 (USD).

Trade-in value

Since this is an older model, most iPhone 4s devices will not be valued for a trade-in and are ready to be recycled.

Units Sold

There were 98.1 million iPhone 4s models sold worldwide until the release of the next line.

iPhone 4s

Aside from Siri, the iPhone 4s featured a groundbreaking improvement to the camera, with an 8 MP sensor and support for 1080p HD video recording. When users thought phone camera quality couldn’t improve, it did. Its faster A5 dual-core chip also made for a quicker processor so users could engage in more demanding tasks.

Featured Highlights:

Siri: Voice commands to get answers to your questions quickly.

8 MP camera: Allowed users to take better-quality images with 60% more pixels.

Faster download speed: High-Speed Downlink Packet Access (HSDPA) allows download speeds 
up to 14.4 Mbps.

2012: iPhone 5

Released September 21, 2012

Offering sleek colours like black and slate and white and silver, the iPhone 5 served a more modern look, which users found comfortable to hold and use with one hand. Capacity options for this model included 16, 32, and 64 GB. This release boasted tons of new features to improve user experience.

Retail Price

The retail price for the iPhone 5 started from $649 (USD).

Trade-in value

Since this is an older model, most iPhone 5 devices will not be valued for a trade-in and are ready to be recycled.

Units Sold

There were 143.4 million iPhone 5 models sold worldwide until the release of the next line.

The iPhone 5 offered a range of new software features, like Apple Maps for navigation and Passbook for storing and organizing boarding passes, tickets, and other essential documents. This release also revamped the camera with panorama options, enhanced low-light performance, and improved image stabilization.

Featured Highlights:

Apple Maps:  Apple’s signature turn-by-turn direction app with real-time traffic information.

Passbook: Managed all important documents in one place.

4-inch Retina display: A larger display with better quality graphics.

2013: iPhone 5c, 5s

Released September 20, 2013

The iPhone 5s and 5c were two new additions to the iPhone lineup, each with its own unique set of features and capabilities. The iPhone 5s was a higher-end device that introduced a faster processor and a new Touch ID sensor for more security. On the other hand, the iPhone 5c was more affordable, with colourful plastic cases and less sophistication than the flagship model.

Retail Price

The retail price for the iPhone 5s started from $649 (USD).

Trade-in value

Since these are older models, most iPhone 5s and 5c devices will not be valued for a trade-in and can be recycled.

Units Sold

There were 163.7 million iPhone 5c and 5s models sold worldwide until the release of the next line.

iPhone 5s

Spotlight:

iPhone 5s

The iPhone 5s had notable features like the new A7 processor, making it one of the most powerful devices on the market. This was the first model to introduce the revolutionary Touch ID fingerprint sensor, allowing users to unlock their phones with their fingerprint. This feature added both convenience and security. The 5s came in different colours, including the new gold option, which became a popular choice for Apple lovers.

Featured Highlights:

Improved camera: 8 MP and new dual-LED flash system made for even better photo quality.

Touch ID: Allowed users to access their devices quickly without the hassle of a password.

Airdrop: Easy sharing of photos and other information between devices.

2014: iPhone 6, 6 Plus

Released September 19, 2014

Apple called the iPhone 6 and 6 Plus the “biggest advancements in iPhone history.” These two highly-anticipated models marked a significant departure from previous lines, with larger screens, thinner designs, and sleek curvature, which provided an even more modern look. Both models in this release introduced game-changing features, which are still present in today’s newest models.

Retail Price

The retail price for the iPhone 6 started from $649 (USD).

Trade-in value

You can trade your iPhone 6 for up to $40 (CAD).

Units Sold

There were 222.4 million iPhone 6 and 6 Plus models sold worldwide until the release of the next line.

iPhone 6

Spotlight:

iPhone 6

One of the most notable changes from previous iPhone models was the iPhone 6’s larger screen size (4.7 inches). This allowed for a more immersive viewing experience and made reading and viewing content on the device easier. This model was available in silver, gold, and space gray and introduced an improved processor for efficiency and speed. The iSight camera featured a host of capabilities, like autofocus, True Tone flash, Face detection, burst mode, and more.

Featured Highlights:

Apple Pay:  The first device to introduce a mobile payment system that allows users to make purchases from their phone.

A8 Chip:  The new processor was faster, more efficient, and responsive, perfect for handling more demanding apps and complex multitasking.

8 MP Camera:  Improved optics, new sensors, image stabilization, and slow-motion video recording.

2015: iPhone 6s, 6s Plus

Released September 25, 2015

The iPhone 6s and 6s Plus release brought new features to the iPhone landscape, including 3D Touch, a new colour option: rose gold, and iOS 9, which Apple called the “fastest iOS adoption ever.” Compared to previous models, the 6s and 6s Plus jumped from an 8 MP camera to 12 MP for impressive new photo capture capabilities.

Retail Price

The retail price for the iPhone 6s started from $649 (USD).

Trade-in value

You can trade your iPhone 6s for up to $40 (CAD).

Units Sold

There were 174.1 million iPhone 6s and 6s Plus models sold worldwide.

iPhone 6s

Spotlight:

iPhone 6s

The iPhone 6s featured capacities of 16, 32, 64, and 128 GB, perfect for users with different storage needs. Its 4.7-inch Retina HD display levelled up with 3D touch, which senses the depth of your pressure on the screen and allows for more advanced controls. It also introduced an impressive 12 MP camera, a huge step forward from the 8 MP camera in the 6 and 6 Plus.

Featured Highlights:

3D Touch:  Senses the pressure on the screen to allow for different functions, like pressing and holding to preview content and swiping for quick multitasking.

4K video recording:  Allows users to capture high-quality footage with stunning detail and clarity.

Stronger material:  Made with 7000 series aluminum to prevent bending and other damage.

2016: iPhone SE, 7, 
7 Plus

Released March 31, 2016 (SE), September 16, 2016 (7 and 7 Plus)

The iPhone SE, 7, and 7 Plus, while released in the same year, offer some fundamental differences in features. Apple called the SE “the most powerful phone with a four-inch display” and outdid itself again almost six months later with the iPhone 7 and 7 Plus line. The second release brought the best of the best at the time for camera systems, battery life, and other features like water and dust resistance.

Retail Price

The retail price for the iPhone 7 started from $649 (USD).

Trade-in value

You can trade your iPhone 7 for up to $55 (CAD)

Units Sold

There were 159.9 million iPhone 7’s sold worldwide.

iPhone 7

Spotlight:

Featured Highlights:

The iPhone 7 brought some notable design and technological advancements as “the best, most advanced iPhone ever” of its time. This model replaced the classic pressable button with a touchable circle and removed the headphone jack, prompting users to use wireless headphones or a dongle. This release brought an enhanced camera system with a 12-megapixel camera, optical image stabilization, a larger aperture, and a 6-element lens for better quality and detailed captures. It also had the best battery life available for an iPhone at the time.

Featured Highlights:

A10 Fusion processor:  For faster performance than ever before.

Water and dust resistance:  IP67 rating for water and dust resistance for protection in various environments.

Improved camera:  12 MP rear camera with optical image stabilization, f/1.8 aperture, and features for better low-light performance and sharpness.

2017: iPhone 8, 
8 Plus, X

Released September 22, 2017 (8 and 8 Plus), and November 3, 2017 (X)

The two releases in 2017 offered a new generation of features that paved the way for the iPhone as we know it today. The iPhone 8 and 8 Plus were the successors of the iPhone 7 and 7 Plus. Critics commented that this line lacked innovation from the previous year’s models. However, one of its most notable features was its new glass backs, allowing wireless charging. On the other hand, the iPhone X was a major departure from previous iPhones.

Retail Price

The retail price for the iPhone X started from $999 (USD).

Trade-in value

You can trade your iPhone X for up to $145 (CAD).

Units Sold

There were 124.7 million models from this line sold worldwide.

iPhone X

Spotlight:

iPhone X

The iPhone X packed major innovations, including a 5.8-inch Super Retina Display and an all-glass design. It removed the home button altogether, making for a thinner bezel and larger screen viewing experience. It also was the first iPhone to introduce Face ID as a secure way to authenticate and use Apple Pay. The powerful A11 Bionic chip also created a fast and seamless user experience, which was received well by Apple users worldwide.

Featured Highlights:

Face ID:  A new secure way to use your phone without the hassle of passwords.

Dual 12 MP Rear Camera: Included an f/1.8 aperture for the wide-angle lens and an f/2.4 aperture for the telephoto lens, allowing for richer images.

Animoji:  A fun new way to capture facial movements using the TrueDepth camera to add playfulness to your messages.

2018: iPhone XS, 
XS Max, XR

Released September 21, 2018 (XS and XS Max), October 26, 2018 (XR)

The iPhone XS, XS Max, and XR were released by Apple in 2018 as the company’s latest additions to its smartphone lineup. All models are powered with the Apple A12 Bionic chip for faster and more efficient performance. The XS and XS Max are similar devices, except the XS Max has a 6.5-inch OLED display instead of a 5.8-inch. The XR was the more affordable option for those who wanted a lower-end taste of the iPhone’s premium quality. The XR came in more colour options like red, yellow, white, coral, black, and blue.

Retail Price

The retail price for the iPhone XS started from $999 (USD).

Trade-in value

You can trade your iPhone X for up to $185 (CAD).

Units Sold

There were 151.1 million models from this line sold worldwide.

iPhone XS

Spotlight:

iPhone XS

The iPhone XS came in three premium colours: gold, space gray, and silver. It offered capacities of 64, 256, and 512 GB, perfect for smartphone users on a wide spectrum of device needs. This model features a 5.8-inch OLED display, dual 12 MP rear camera, and 7 MP front camera, and uses the A12 Bionic chip. The XS also offers up to 20 hours of talk time and 14 hours of video playback.

Featured Highlights:

A12 Bionic Chip: The iPhone 11 line outdid its XS predecessor with a battery designed to last four hours longer.

Dual SIM support: The first iPhone to support two SIM cards at the same time, which is ideal for those who travel often or have two different phone numbers.

Water and dust resistance: This model has an IP68 rating, meaning it can withstand water submersion up to two meters for 30 minutes.

2019: iPhone 11, 11 Pro, 11 Pro Max

Released September 20, 2019

The iPhone 11 line brought significant performance upgrades that won the hearts of smartphone users worldwide. This release used the new Apple A13 Bionic processor for higher efficiency and faster performance. It was the first line to have dual and triple-camera systems with ultra-wide lenses for impeccable photography capabilities.

Retail Price

The retail price for the iPhone 11 started from From $699 (USD).

Trade-in value

You can trade your iPhone 11 for up to $260 (CAD).

Units Sold

There were 159.2 million models from this line sold worldwide.

iPhone 11 Pro Max

Spotlight:

iPhone 11 Pro

The iPhone 11 Pro features a triple 12 MP camera system, a Super Retina XDR display for better viewing experiences, and sleek colour options like gold, space gray, silver, and midnight green. This model aligned with the iOS 13 updates and introduced new browsing and photo editing options, faster responsiveness, and a dramatically changed interface look with Dark Mode.

Featured Highlights:

Longer-lasting battery: The iPhone 11 line outdid its XS predecessor with a battery designed to last four hours longer.

Triple 12 MP Camera: Features an ultra-wide lens with an impressive ability to capture 120-degree shots — perfect for landscape photography.

Apple A13 Bionic Chip: Designed for better performance, faster processing, and lower power consumption than the previous A12 Bionic Chip.

2020: iPhone 12, 12 Pro, 12 Pro Max, 12 Mini, SE (2nd Gen)

Released October 23, 2020

2020 brought a larger fleet of iPhones into the market with a whopping five models, each with its unique features and specifications. The devices in the iPhone 12 series all feature 5G connectivity, a Ceramic Shield front for extra durability, and an A14 Bionic chip for faster performance. The iPhone SE (2nd generation), on the other hand, is an ode to the 2016 model, bringing back the home button while using new technological advancements like the A13 Bionic chip. The SE 2nd generation is a budget-friendly option for those who don’t need the latest and greatest features.

Retail Price

The retail price for the iPhone 12 started from From $799 (USD).

Trade-in value

You can trade your iPhone 12 for up to $420 (CAD).

Units Sold

There were over 100 million models sold from the iPhone 12 line within seven months of its release.

iPhone 12 Pro

Spotlight:

iPhone 12

The iPhone 12 is available in 64, 128, and 256 GB and boasts a 6.1-inch Super Retina XDR display for impressive graphics. Its dual 12-megapixel rear cameras and 12 MP TrueDepth front camera make for impeccable photos and videos. This model has Apple’s A14 Bionic chip, an even faster processor than its predecessor, offering quicker app launching and energy efficiency, which also helps extend battery life.

Featured Highlights:

5G connectivity: The first iPhone to offer 5G connectivity, allowing for faster download and upload speeds.

MagSafe: A new charging system which uses magnets to attach the charging cable to the phone, allowing for faster charging speeds and secure connection.

Dolby Vision HDR: The first smartphone to support Dolby Vision HDR for more vivid colours in videos — perfect for all the mobile movie watchers out there.

2021: iPhone 13, 13 Mini, 13 Pro, 13 Pro Max

Released September 24, 2021

The iPhone 13 line brought brighter displays, longer battery life, and even more impressive cameras than its predecessor. The new dual-camera system features a 12 MP main and ultra-wide lens, a larger sensor, improved autofocus, and a new cinematic mode. The most notable difference between the devices in this line is their size difference: The 13 Mini has a 5.4 display, the 13 Pro is 6.1 inches, and the 13 Pro Max has 6.7 inches.

Retail Price

The retail price for the iPhone 13 started from $799 (USD).

Trade-in value

You can trade your iPhone 13 for up to $505 (CAD).

Units Sold

There were over 40 million iPhone 13 models sold over its launch year holiday season.

iPhone 13 Pro

Spotlight:

iPhone 13

The iPhone 13 offers an impressive design with a Ceramic Shield front, glass back, and aluminum design. It comes in 128, 256, and 512 GB and colours starlight, midnight, blue, pink, green, and red. With a 6.1-inch Super Retina XDR display and A15 Bionic chip, this model offers an immersive visual experience and improved performance, efficiency, and battery life.

Featured Highlights:

Battery Life: Up to 2.5 more hours of battery life compared to previous models.

A15 Bionic with 4-core GPU: More efficient to preserve battery life and deliver exceptional graphics performance.

Dual-camera system: New wide camera capturing 47% more light and enhanced optical image stabilization.

2022: iPhone 14, 14 Plus, 14 Pro, 14 Pro Max, SE (3rd Gen)

Released September 16, 2022

2022 brought the iPhone SE (3rd Gen) release on March 18 and the iPhone 14 lineup on September 16.  These models offer unique new features, like a subscription service that allows you to make satellite emergency calls, even without internet or cellular service. The iPhone 14 and 14 Plus run on the A15 Bionic chip, while the 14 Pro and Pro Max feature the even faster A16 chip. The iPhone SE (3rd gen) was the successor of the 2nd Gen.

Retail Price

The retail price for the iPhone 14 started from $799 (USD).

Trade-in value

You can trade your iPhone 14 for up to $575 (CAD).

Units Sold

There were about 90 million phones from the iPhone 14 series shipped in the holiday quarter.

iPhone 14

Spotlight:

iPhone 14

While the iPhone 14 is similar to the iPhone 13 in features and design, the newest model has some refinements, like improved battery life, emergency calling via satellite, and crash detection. It has slightly better GPU performance and a more advanced dual-camera system for better shots in low-light conditions. The iPhone 14 is available in 128, 256, and 512 GB and in colours midnight, purple, starlight, red, and blue. For those who are safety-conscious, the iPhone 14 is worth the upgrade.

Featured Highlights:

Crash Detection: Your device can automatically call emergency responders if you’re unresponsive and it detects a severe crash.

Emergency SOS via satellite: Allows you to contact emergency services when you don’t have cellular reception or internet access.

Battery Life: Up to 20 hours of video playback — the longest in iPhone history.

2023: iPhone 15, 15 Plus, 15 Pro, 15 Pro Max

Released September 22, 2023

The iPhone 15 series was highly anticipated among smartphone enthusiasts. With all-new main cameras, levelled-up design, and features for convenience and better user experience, people worldwide were lining up to get their hands on Apple’s latest and greatest innovation. These new releases showcase Apple’s commitment to delivering what smartphone users value most: Data privacy, environmental consciousness, and accessibility.

Retail Price

The retail price for the iPhone 15 line started from $799 (USD)

Trade-in value

N/A

Units Sold

N/A

iPhone 15

Spotlight:

iPhone 15

The iPhone 15 is Apple’s flagship model in this series release. It has an attractive design and colour choices like black, blue, green, yellow, and pink. Storage is available in 128 GB, 256 GB, and 512 GB, so you can choose the option that suits your unique mobile needs. The iPhone 15 brings a handful of exciting new features, including the Dynamic Island for convenience, a 48 MP main camera for stunning photographs, an A16 Bionic chip for faster processing, and safety features that help save lives, like Emergency SOS via satellite and Crash Detection. This release also represents Apple’s commitment to environmental initiatives, with the enclosure made of 75% recycled aluminum.

Featured Highlights:

48 MP Main Camera: This super-high resolution camera captures images with detail like never before.

USB-C Compatible: The USB-C connector allows you to charge your iPhone with the same cable you use for your Mac or iPad.

Dynamic Island: Live activities are displayed at the top of your phone, so you never miss alerts, like flight statuses, calls, or your next rideshare pickup.

iPhone Price History

iPhone Price History 2007-2023

Resources

  1. https://www.statista.com/statistics/519699/iphone-sales-by-model-worldwide
  2. https://investor.apple.com/stock-price/default.aspx
  3. https://mobileklinik.ca/sell-your-phone-calculator-tool
  4. https://headphonesaddict.com/iphone-users-statistics
  5. https://www.macrumors.com/2021/06/30/iphone-12-passes-100-million-sales

iPhone

  1. https://appleinsider.com/articles/10/04/27/nearly_30_of_apples_first_gen_iphones_are_still_in_use_report
  2. https://www.gsmarena.com/apple_iphone-1827.php
  3. https://www.computerworld.com/article/2832547/is-the-iphone-s-battery-life-actually-better-after-five-years-.html#:~:text=Quite%20a%20bit.,%E2%80%9D3G%E2%80%9D
  4. https://www.cnbc.com/2022/10/17/a-first-generation-iphone-just-sold-at-auction-for-over-39000.html
  5. https://igotoffer.com/apple/iphone-1st-generation
  6. https://www.theverge.com/2011/12/13/2612736/ios-history-iphone-ipad

iPhone 3G

  1. https://www.apple.com/ca/newsroom/2008/06/09Apple-Introduces-the-New-iPhone-3G
  2. https://igotoffer.com/apple/iphone-3g-smartphone
  3. https://apple.fandom.com/wiki/IPhone_OS_2#New_features

iPhone 3GS

  1. https://www.apple.com/newsroom/2009/06/08Apple-Announces-the-New-iPhone-3GS-The-Fastest-Most-Powerful-iPhone-Yet
  2. https://support.apple.com/kb/sp565?locale=en_US
  3. https://www.devicespecifications.com/en/model-cpu/39d02732
  4. https://apple.fandom.com/wiki/IPhone_OS_3

iPhone 4

  1. https://www.apple.com/ca/newsroom/2010/06/07Apple-Presents-iPhone-4
  2. https://support.apple.com/kb/sp587?locale=en_US
  3. https://www.macworld.com/article/206115/ios4_need_to_know.html
  4. https://www.apple.com/ca/newsroom/2011/03/02Apple-Introduces-iOS-4-3

iPhone 4s

  1. https://www.apple.com/ca/newsroom/2011/10/04Apple-Launches-iPhone-4S-iOS-5-iCloud
  2. https://support.apple.com/kb/sp643?locale=en_US
  3. https://support.apple.com/en-us/HT212597#:~:text=Improves%20reliability%20of%20using%20HDR,Safari%20bookmarks%20and%20Reading%20List

iPhone 5

  1. https://www.apple.com/newsroom/2012/09/12Apple-Introduces-iPhone-5
  2. https://support.apple.com/kb/sp655?locale=en_US
  3. https://support.apple.com/en-ca/HT212584

iPhone 5c and 5s

  1. https://www.apple.com/newsroom/2013/09/16iPhone-5s-iPhone-5c-Arrive-on-Friday-September-20
  2. https://support.apple.com/kb/sp685?locale=en_US
  3. https://support.apple.com/en-ca/HT207979
  4. https://www.cnet.com/tech/tech-industry/apples-16gb-iphone-5c-will-retail-for-549-off-contract

iPhone 6, 6 Plus

  1. https://www.apple.com/newsroom/2014/09/09Apple-Announces-iPhone-6-iPhone-6-Plus-The-Biggest-Advancements-in-iPhone-History
  2. https://support.apple.com/kb/sp705?locale=en_US
  3. https://support.apple.com/en-ca/HT208000#:~:text=com%2Fkb%2FHT1222-,iOS%208.4,for%20iBooks%20and%20bug%20fixes

iPhone 7, 7 Plus, SE

  1. https://support.apple.com/kb/SP743?locale=en_US
  2. https://support.apple.com/en-ca/HT208011
  3. https://www.apple.com/ca/newsroom/2016/03/21Apple-Introduces-iPhone-SE-The-Most-Powerful-Phone-with-a-Four-inch-Display
  4. https://www.apple.com/newsroom/2016/09/apple-introduces-iphone-7-iphone-7-plus
  5. https://www.theverge.com/2016/3/21/11254078/apple-iphone-se-announced-size-price-release-date

iPhone 8, 8 Plus, X

  1. https://support.apple.com/kb/sp770?locale=en_US
  2. https://support.apple.com/en-us/HT208067
  3. https://www.apple.com/ca/newsroom/2017/09/iphone-8-and-iphone-8-plus-a-new-generation-of-iphone
  4. https://www.apple.com/ca/newsroom/2017/09/the-future-is-here-iphone-x
  5. https://www.cnet.com/reviews/apple-iphone-8-review

iPhone XS, XS Max, XR

  1. https://techcrunch.com/2018/09/12/here-are-the-prices-of-the-iphone-xs-xs-max-and-xr
  2. https://support.apple.com/kb/SP781?locale=en_US
  3. https://support.apple.com/en-us/HT209084

iPhone 11, 11 Pro, 11 Pro Max

  1. https://support.apple.com/en-ca/HT210393#:~:text=Additional%20features%20include%20updated%20and,contains%20bug%20fixes%20and%20improvements.&text=This%20update%20also%20includes%20bug%20fixes%20and%20other%20improvements.,-This%20update%3A
  2. https://support.apple.com/kb/SP805?locale=en_US
  3. https://9to5mac.com/guides/iphone-11

iPhone 12, 12 Pro, 12 Pro Max, Mini, SE

  1. https://www.cnbc.com/2020/10/13/apple-iphone-12-pricing-asp-could-rise-from-iphone-11.html
  2. https://www.apple.com/ca/iphone-12/specs
  3. https://www.apple.com/newsroom/2020/10/apple-announces-iphone-12-and-iphone-12-mini-a-new-era-for-iphone-with-5g/#:~:text=Pricing%20and%20Availability,at%20%24799%20and%20%24699%2C%20respectively

iPhone 13, 13 Mini, 13 Pro, 13 Pro Max

  1. https://www.apple.com/ca/iphone-13/specs
  2. https://support.apple.com/en-ca/HT212788
  3. https://www.apple.com/eg/iphone-13/key-features
  4. https://www.businessinsider.com/guides/tech/iphone-13-release-date-price-preorder-2021-9
  5. https://www.gizmochina.com/2022/01/04/more-than-40-million-iphone-13-units-sold-in-holiday-season-report

iPhone 14, 14 Pro, 14 Pro Max, SE 3rd Gen

  1. https://www.digitaltrends.com/mobile/how-much-is-the-iphone-14-pro-max/#:~:text=you%20can%20buy-,How%20much%20the%20iPhone%2014%20costs,%24899%2C%20and%20%241%2C099%2C%20respectively
  2. https://www.apple.com/ca/iphone-14/specs
  3. https://www.apple.com/ca/newsroom/2022/09/apple-introduces-iphone-14-and-iphone-14-plus
  4. https://www.apple.com/ca/ios/ios-16/features
  5. https://www.theverge.com/23320607/iphone-14-plus-pro-max-preorder-buy-price-release-date-apple
  6. https://9to5mac.com/2022/09/16/iphone-14-pro-sales

iPhone 15, 15 Plus, 15 Pro, 15 Pro Max

  1. https://www.apple.comiphone-15/specs
  2. https://www.apple.com/iphone-15
  3. https://www.apple.com/shop/buy-iphone/iphone-15
  4. https://www.apple.com/shop/buy-iphone/iphone-15-pro
  5. https://www.apple.com/iphone-15-pro
  6. https://investor.apple.com/stock-price/default.aspx